New Artist Highlight: Vectralux’s Debut Indie Pop Album Provides Deja Vu a Run for Its Cash
You realize these memes which were going across the previous coupe of years the place it’s a chaotic image the place the objects in it have been blurred or distorted in order that your mind thinks it ought to acknowledge them however nonetheless can’t and you find yourself squinting at it for much too lengthy? Vectralux is, in idea, a way more nice model of these diabolical footage. With a reputation that, by their very own admission, is “a made-up phrase that sounds unusually acquainted” and title for his or her debut album that can have writers and linguists snarling into their unhappy Broca’s areas, it will appear that’s simply what Vectralux need.
Conjuring nostalgic emotions by way of a boppy, synth-infused electro-rock sound, Vectralux’s debut Every Morning and the Morning Thereafter has the identical impact musically as their title and album title have linguistically. With frontman Hannibal Heredia’s vocals that sound like a cross between Elvis Costello and Dave Pirner of Soul Asylum main the in some way each retro-and-new-style cost, there are lashings of all the things from Duran Duran to Vampire Weekend on this album.
As is their mantra, apparently, all of the songs on Every Morning…have a touch of one thing recognizable paired with one thing all of the band’s personal. All designed to be lyrical “parables that discover the query: how does one keep complete and smiling when leaving one life for one more…” Heredia’s lyrics have been impressed by his personal private journey however, in true Vectralux type, their content material is acquainted to anybody who’s been a human for some time: relatable and acquainted but additionally private.
The album opens with “Hey!” a type of battle name to the unusual wild of Vectralux and their indie pop tales whose sounds as soon as once more conjures Costello-and-the-Sights vibes together with, maybe, Ben Folds Five. Form of a continuation of the title, “Hey” launches into the music tales and with music that’s each haunting and enjoyable. The identical unsettled-yet-can’t-help-but-be-happy vibes permeate by means of the brand new wave-inspired (are we getting Duran Duran and The Who mashup vibes right here?) “Hidden Days” and “Virtually No matter Now” which in some way melds early The Rentals with Dinosaur Jr and OG pop punk. Issues solely get weirder with “To Be Untitled,” which opens with a guitar riff simply barely off from “Kiss Me” by Six Pence None the Richer however whose vocals are extra The Polyphonic Spree. In case your head’s not spinning by now, simply take heed to the remaining.
We may go on naming all of the bands every music feels like, however that’s not the purpose. So many musical artists borrow and re-work music and declare it as unique, however Vectralux not solely personal nevertheless it however proclaim there’s one thing new to be made and that the nostalgic-but-not-quite and one-key-short-of-recognizable emotions are legitimate as types of expression. Will we not all, in any case, are inclined to go together with sounds and feeling we already love and acknowledge?
Vectralux is just taking that to its logical conclusion and, actually, to its most noble format. It may be unsettling, like “Vectralux” feeling actual as a result of it’s a mix or two phrases or Every Morning and the Morning Thereafter feeling like a well-recognized flip of phrase although whenever you frown at it lengthy sufficient, it’s primary nonsense. The English language owes Shakespeare a debt of gratitude for all of the unusual phrases and sayings he got here up with, so why can’t acts like Vectralux do the identical with music? Intelligent to devious proportions, any type of music fan will discover one thing they like on this album as a result of, nicely, you type of must.
Every Morning and the Morning Thereafter is out now in digital and CD codecs and will be streamed on Spotify or bought on Bandcamp. The band might be releasing a vinyl model of the album in early 2022.