Florence Pugh reveals how she appeared in Rachel Chinouriri’s ‘By no means Want Me’ video

Florence Pugh has shared the story of how she got here to look within the video for Rachel Chinouriri‘s new single ‘By no means Want Me’.

Pugh is seen taking part in a good friend of Chinouriri’s within the music video, who consoles her via a break-up and takes revenge on her ex-boyfriend by going to a birthday celebration and throwing cake in his face.

In a brand new behind-the-scenes video, Pugh instructed the story of how she and Chinouriri crossed paths. “Lately I used to be in LA and I used to be listening to her songs and I believed, ‘You already know what, I’m really going to succeed in out to this wonderful artist’.

“And I simply stated ‘Thanks for making my day right now’ after which she replied and stated she was additionally a fan. Then this concept got here that I used to be in her music video.

“She’s an absolute babe,” Chinouriri added of Pugh. “She’s a queen, she’s received an infectious chortle. She’s additionally simply actually humorous. We simply had the very best time hanging out typically. That shoot was most likely not simply the spotlight of my profession but additionally my life. It was simply the very best day.”

‘By no means Want Me’ is taken from Chinouriri’s forthcoming debut album ‘What A Devastating Flip Of Occasions’, which can land on Could 3 by way of Parlophone/Atlas Artists and is accessible for pre-order now.

Talking concerning the LP in a press launch, Chinouriri stated: “It’s lastly right here. The second most musicians dream of after they’re a baby. I can’t imagine it’s actual in a means, however I’m happy with it. ‘What A Devastating Flip Of Occasions’ ought to really feel like discovering a private journey of all of the hardship and struggles which have in the end made me the individual I’m right now.”

She continued: “I used to be misplaced once I first made this album, once I felt so misplaced inside myself but additionally in London. I used to be on a search to search out myself and I can say I’ve managed to do this by the tip of this course of and have discovered a love for myself that I by no means thought was potential. I really feel lucky sufficient to have the ability to doc that course of and have it in bodily kind and sound. Hopefully it’ll assist different individuals realise that it takes robust occasions, self accountability, betrayal and uncomfortable moments to lastly get to a degree of true self love. I’m greater than prepared for the subsequent chapter.”

Chinouriri was not too long ago the star of this week’s NME Cowl story. Talking to journalist Alex Rigotti, the singer shared that she needs to recreate the visible and sonic aesthetics of the noughties on her debut and took inspiration from British popular culture icons equivalent to Alexa Chung, Oasis, and The Libertines.

“It’s me attempting to relive the place I grew up in, but additionally perceive that these issues prompted me a lot trauma,” she stated. “Despite the fact that I used to be having a number of the worst occasions of my life, once I heard songs like [Phoenix’s] ‘1901’ or [Kings Of Leon’s] ‘Intercourse on Hearth’, they used to make me so completely satisfied. I wished an album that felt as nostalgic as these songs.”