Viral Taylor Swift video sends The Darkness’ ‘I Imagine in a Factor Known as Love’ to Number one
The Darkness’ monitor ‘I Imagine In A Factor Known as Love’ has shot to Number one after Taylor Swift was filmed enthusiastically singing it to boyfriend Travis Kelce.
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Whereas attending the US Open Ladies’s Last in New York on Sunday (September 8), the singer was seen dancing and singing alongside to the 2003 monitor, inadvertently prompting a brand new wave of affection for the track.
In one other instance of what’s been dubbed “Swiftonomics” – which means the enduring monetary and cultural maintain of the ‘You Belong With Me’ singer – the track promptly reached Quantity One on the iTunes Rock Chart in America and shot up varied different charts worldwide, over 20 years after its authentic launch.
Taylor and Travis imagine in a factor referred to as love 🎵 pic.twitter.com/L1gjkO5MoI
— US Open Tennis (@usopen) September 8, 2024
Now trailing behind the monitor on the iTunes Rock Chart are ‘The Gallows’ by Black Label Society, ‘Thunderstruck’ by AC/DC and ‘Within the Finish’ by Linkin Park.
Per Variety, streams of ‘I Imagine in a Factor Known as Love’ spiked by almost 70 per cent on Spotify yesterday (September 9), with streams of the Darkness rising by almost 60 per cent globally.
Spotify streams for “I Imagine In a Factor Known as Love” elevated almost 70% in US after Taylor Swift & Travis Kelce sang monitor at US Open, @Variety experiences. pic.twitter.com/F4QHK0UZof
— Pop Crave (@PopCrave) September 10, 2024
The Darkness frontman Justin Hawkins has since posted a message to Swift and Kelce on TikTok, addressing his gratitude for the renewed love of the track.
“A number of weeks in the past my daughter and I went to see Taylor Swift on the stadium in Zurich and the hospitality they confirmed us was extraordinary. They put us in a stunning VIP space, I had Chris Rock on one facet, Roger Federer on the opposite facet, I used to be dad of the 12 months,” he stated.
Having realized that the footage went viral after receiving numerous messages from followers, he continued to say it was “a very heart-warming second for me, and my little woman can’t wait to inform her mates at college.
“So thanks Taylor, thanks Travis, thanks all people who enjoys tennis, that’s a very pretty begin to the day. Good one guys.”
Followers are calling it a “full-circle second”, given Swift was featured in an advert for Apple Music in 2016, wherein she lip-synced to the track and danced round a house workplace.
Talking to Billboard in regards to the advert on the time, Hawkins stated: “I didn’t assume we might get any sexier, however by some means Taylor raised the bar! Taylor Swift used to return to plenty of our exhibits again within the day. It’s good to see she hasn’t given up on her roots! Take it to the bridge, Swiftmeisteress!”