Amnesia Ibiza Checks App That Converts Dance Strikes to Donations

Desperados helps ravers dance in the direction of a brighter future.

Desperados, a subsidiary of the Heineken firm, is the producer of the world’s first tequila flavored beer and positively no stranger to creating the world really feel of their factor on the dancefloor. 

Nevertheless, the corporate not too long ago discovered a brand new strategy to have interaction concert-goers with their Rave To Save app. The app incentivizes dancing by monitoring the consumer’s steps and changing their steps into charitable donations.

The initiative arrives within the wake of surveys carried out by Desperados, which revealed that 60% of respondents consider the social gathering scene needs to be extra lively in supporting charitable causes. To that finish, clubbers have since had no hassle placing their cash the place their ft are.