Aphex Twin billboards pop up globally, spark suspicion of a Novation collaboration
by: Jessica Mao
Oct 9, 2020
New Aphex Twin content is inevitably arriving soon. Billboards and posters from the lauded electronic artist have appeared in cities around the world, including Los Angeles, Berlin, Bristol, and London. The various pop-ups illustrate Aphex Twin’s iconic logo in red. The British producer has notoriously dropped logo placements to tease forthcoming news. He previewed his 2014 album Syro with an Aphex Twin-branded blimp that flew over London, hinted at a Coachella appearance with a Los Angeles logo drop, and has also been known to scatter logos across Hollywood, Italy, and London.
Music equipment manufacturer Novation pointed to the billboards in an Instagram post, with a brief caption noting, “More info incoming: 20.10.20.” The post has led to speculation that Aphex Twin and Novation have united with a new software or hardware collaboration and optimistically perhaps, an upcoming music release.
Aphex Twin’s last release, Collapse, landed in 2018. Although the electronica mainstay has kept relatively quiet, he notably unveiled six new tracks under the SoundCloud pseudonym “user18081971” in April.
Featured image: Robert Ho
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