KESS Data Artist Supervisor and Founder, Max Kessler, Sits Down for Unique One on One

Introducing KESS Data – Max Kessler 

KESS Data has paved its approach into the Dance music scene, changing into a reference level for among the biggest high-quality releases as of late. Releasing prompt hits from spectacular up-and-coming artists like VAVO, LZRD and TWINSICK, the label doesn’t conform and continues to attain new targets and experiment with new sounds and genres. We sat down with Max Kessler, artist supervisor and founding father of KESS Data, to speak extra concerning the label, its releases, and what’s in retailer for the close to future. 

Hey Max, Nice to listen to from you. First off, how are you doing?

I’m doing nice, thanks! How about your self? 

Good, thanks. How did the concept to begin your personal label first come round? And, what impressed you? 

The concept to begin KESS Data got here from what I felt was a cross between alternative and necessity. I all the time wished to begin a label, however I felt just like the timing was influenced by what was taking place in that present second. As you could know, I’m additionally an artist supervisor. On the time, I had been managing VAVO for a pair years. We labored with some nice labels in each the Dance Music scene and the main label scene. Labels that we nonetheless have nice relations with at this time. Though the whole lot was going nicely, I felt that for the boys to go to the following degree we would have liked a extra in-depth/fingers on method. An method the place I can guarantee assets and priorities had been supplied to their music. On the similar time, I used to be persistently contacted by a number of distribution corporations who had been pitching the concept of me beginning a label. These two issues taking place on the similar time led to the delivery of KESS Data. 

Initially, the concept was to see the way it developed, however proper off the bat we noticed success with our first launch “Sleeping Alone.” It was featured as a BPM Breaker and finally ended up on the Billboard Charts. From that second on, I knew we had one thing particular constructing. 

As for my inspiration, nicely, I’ll eternally be a scholar of the music business. I’m fascinated with all its innerworkings and like to see the way it operated up to now and look to see the way it’ll evolve sooner or later. Due to this, I can say there are many music executives that I can credit score, however greater than something, the artists and the music is what conjures up me probably the most.

What’s the sonic evolution behind what we’re listening to and may count on to listen to on KESS? 

That is an attention-grabbing query as a result of when folks ask me what sort of label we’re, I prefer to say KESS has no genres. The concept is to launch nice music from artists we consider in. Now, if you happen to take a look at {the catalogue}, you could disagree concerning the no style idea. Nevertheless, my response to that might be that that is the place we at the moment are, and it may change at any second. 

Coming again to your query, at this present second, I prefer to assume KESS is on the forefront of a combination between Dance Pop and Dance Home. The music we’ve launched to this point could be performed within the golf equipment or on the radio, in addition to crossover to High 40 if the chance arises. Shifting ahead, you possibly can count on to listen to songs which might be both enjoyable, catchy, one thing you possibly can occasion to or create some form of emotional connection. 

Stroll us via your present roster of artists releasing with you. 

The roster consists of VAVO, TWINSICK, and LZRD, in addition to different artists we’re working with on a singles foundation. 

VAVO is a manufacturing/DJ duo hailing from each the UK and Canada. We began collectively and have grown collectively. Should you haven’t heard their story, I extremely suggest you look them up. The blokes have an enormous profession forward of them. 

TWINSICK and LZRD are two newer signings that I’m very enthusiastic about. They’ve wonderful new data lined up and will positively be on folks’s radar. 

Can we count on to see anyone new arising in your label? 

I might say maintain a watch out for the three I simply talked about. We’re all the time as much as one thing right here, so you may as well count on to see some thrilling collabs. 

What are the main Kess Data highlights and successes so far? 

Earlier than sharing the highlights, I have to say that I’ve been extremely lucky to work with wonderful folks and consequently, KESS Data was in a position to obtain these nice successes over the previous few years. 

Now to reply your query, among the main highlights to this point could be the a number of Billboard Charting Positions, teaming up with Spotify mint to advertise “Day N’ Evening”

with a Instances Sq. Billboard and canopy of the playlist, having the #1 tune on the USA Dance Radio Charts, signing our first main label deal, signing our latest distribution deal, having a High 10 on SiriusXM BPM, however most significantly seeing the artist progress launch over launch. 

What do you assume units Kess Data aside from the remaining? 

Properly, I’d prefer to assume I’ve one thing to do with it, however the distinction maker is the motivation behind what we do. The music business is a tricky place for artists, however as a result of I’m a supervisor first, my method is totally artist first. I battle laborious for all our releases as a result of I really consider in them, and my motivation is seeing the artists obtain their desires. In reality, to see them accomplish one thing they didn’t consider was doable after which assist them develop their model or fan base brings me a lot pleasure. The label was developed with a supervisor’s mentality, and we really care. 

Other than that, additionally it is the crew we have now. In any setting, having a robust crew with a shared purpose is so necessary. We at the moment work with so many gifted individuals who play an integral function within the success of those releases. 

Lastly, the place can folks attain out to you about your label? 

If it’s enterprise associated, the very best place to achieve out is to my e mail instantly. If it’s concerning new music and sending us pitches/demos, the web site www.kessrecords.com has a type.