Flighthouse's Jacob Pace On Phonk's Surging Popularity: "The Growth Around the Genre Has Been Like Nothing I've Ever Seen"

Few foresaw TikTok’s ability to shape the current state of the music industry like Jacob Pace. At the helm of Flighthouse, one of the most successful media brands on TikTok, the serial entrepreneur observed early on the platform’s ability to amplify specific sounds by way of unmatched organic reach. Pace helped spur the success of …