Tame Impala share psychedelic ‘Rushium’ teaser video
Tame Impala have begun hinting at one thing for September with the discharge of a cryptic teaser video promoting a pretend drug known as Rushium.
Launched at this time (June 22), the minute-long clip is stacked with trippy and summary imagery: sprawling sand dunes, metallic liquid flowing and contorting, and a kaleidoscopic mashup of a mind and electrical cords.
Amongst all of it, we see snippets of Kevin Parker working in a laboratory and looking out ominously at a vial of his medical concoction, holding it near the digital camera to disclose its label studying “Tame Impala / 2021 V.1 Scientific Trial / S.R. Tour”. A closing title card reads “Part 1 Scientific Trials Start 09/2021”.
Check out the video under:
Per a website set up to promote AionWell, the (pretend) model behind the drug, Rushium gives customers “a brand new lease on life and a refreshed inner clock”. Although the positioning doesn’t give away what Tame Impala have in-store come September, the inclusion of “S.R. Tour” on the Rushium label implies it has one thing to do with the continuing touring cycle for Tame Impala’s fourth album, ‘The Sluggish Rush’.
The band have already introduced a slate of touring plans for the album, nonetheless, with a North American tour set to maintain them busy from July by way of October, and an Australian run locked in for December. Additionally they have a full slate of competition appearances lined up, together with stops at Outdoors Lands, Bonnaroo, Life Is Lovely and Firefly all through the rest of 2021, and Primavera Sound subsequent 12 months.
Earlier this month, Parker teased {that a} observe he and Mark Ronson labored on with SZA could possibly be launched within the close to future. The psych-rock luminary has loads of different unreleased collaborations in his pocket, too, together with tracks with Web Cash and Gorillaz.
READ MORE: Tame Impala dwell in Yallingup: psych oddballs take it again to the beginning
‘The Sluggish Rush’ was launched final February through Modular, and was supported by singles like ’Borderline’ , ‘Posthumous Forgiveness’, ‘Misplaced In Yesterday’, and ‘Is It True’. The band additionally launched an 18-minute prolonged model of the album’s opening minimize, ‘One Extra Yr’.
In a four-star overview, NME author Thomas Smith praised ‘The Sluggish Rush’ as an evolution of Tame Impala’s sound, saying the band have been “unlikely to lose any followers by embracing Parker’s pop sensibilities – genres are historical past, man – however you must admire their wilful need to push into new instructions.”
Chatting with NME forward of the LP’s launch, Parker spoke of the fantastical ingredient of Tame Impala, saying: “I’ve at all times thought-about Tame Impala as a factor that individuals can use to flee from regardless of the bodily strains and issues of their life are. Tame Impala is the fantasy [fiction] of music. It’s The Lord Of The Rings.”
In March, Tame Impala celebrated the belated tenth anniversary of their debut album ‘InnerSpeaker’ with the discharge of a deluxe reissue and quick movie titled InnerSpeaker Recollections. Parker additionally just lately launched a music to help his favorite soccer workforce, the Fremantle Dockers.