Electronic Music Producers Make Their Mark On BTS’ New Album, “BE”

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South Korean megastars BTS released their ninth studio album this week, BE, the group's latest since their early 2020 album MAP OF THE SOUL: 7.

In August, the group's label and management company Big Hit Entertainment announced the septet planned to release BE in the fourth quarter of this year. At the time, the group perceived the date to be an ambitious target. Their plan was to become directly involved in every aspect of the album process unlike ever before, which, the group noted, led to uncertainties around the final release date. On the flip-side, an announcement from the group promised the end product would showcase a "richer musical spectrum experience."  


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